IBM held their high profile, “must attend” event of 2013; the IBM Annual Software day, at the Yas Marina Circuit, Abu Dhabi on the 18th of Feb. Accely participated in this ultra-glamorous event, which was under the theme “Driving Performance to a new level”.
This year’s software day shed light on trends that will be shaping the course of business over the coming year and provided the insights on how to achieve, and more importantly maintain pole position. The event addressed issues such as anticipating customer-needs, landscape change and worldwide trends in order to maintain and grow your positions on your selected race course, and to gain competitive edge overall. It showcased innovative business solutions in Cloud Computing, Business Process Optimization, Mobility, Security and Enterprise solutions. Emphasis was also laid on the importance of Smarter Analytics and Big Data.
The event was celebrated by over 350 of the region’s most prominent thought leaders and IT professionals. It also featured exciting guests like TV personality, Techno Philosopher and TED speaker Jason Silva and F1 racing legend and Red Bull Racing consultant David Coulthard, as well a number of subject matter experts who steered the discussion towards building a smarter and better performing organization.