Established in 1995, this prominent steel billet manufacturer operates in the Musaffah industrial area of Abu Dhabi, UAE. Renowned for producing a diverse range of steel products, such as mild steel billets, rebar, and wire rods, the company serves various sectors, including construction, infrastructure, and manufacturing. Committed to sustainability, it has implemented initiatives to minimize environmental impact, incorporating practices like utilizing recycled materials, curbing energy consumption, and enhancing waste management.

They wanted to make hiring, welcoming new employees, managing performance, and planning for the future more efficient. So, they decided to use SAP SuccessFactors, a tool designed for these HR tasks.

Business Challenges

Requirement for a dependable ERP system encompassing planning, procurement, production, sales, logistics, and finance.

Limited collaboration between material requirements, production planning, and purchase plans, hinders seamless coordination.

Executing a complex legacy planning process manually, primarily through spreadsheets, with minimal flexibility for ad hoc plan modifications.

Widespread use of manual, spreadsheet-based processes throughout the organization, leading to errors and inefficiencies.

Inherent limitations in the existing planning processes, restricting adaptability to changing business needs and circumstances.

Identification of opportunities for enhancing planning efficiency and addressing the challenges posed by manual processes and collaboration gaps.

Our Approach

Implemented SAP ECC modules for comprehensive business functions, including finance, sales, logistics, and production.

Adopted SAP Ariba for efficient and improved procurement processes.

Utilized SuccessFactors modules for integrated human resources management.

Leveraged SAP C4C Sales & Marketing Cloud for enhanced customer relationship management and sales processes.

Customer Benefits

  • Efficiently communicate organizational strategy and establish clear individual goals throughout the company.
  • Access Success Factors applications through an intuitive web portal, enhancing user experience and engagement.
  • Ensure a swift and predictable implementation process, minimizing costs and maximizing time to value.
  • Gain faster insights into cost structures, reducing errors by eliminating shadow systems.
  • Utilize the SAP C4C Platform for seamless tracking of Sales and Marketing leads, integrated with S/4HANA.
  • Streamline processes from onboarding to learning, compensation, and performance management through automated workflows.
  • Implement with confidence, knowing timelines and scope are well-defined, contributing to a low total cost of implementation.
  • Experience fewer errors in operations with the elimination of shadow systems, promoting accuracy and reliability.

Our Result


Reducing deployment time expedites project execution, hastening results and time-to-market.


Boosting operational speed increases productivity, enabling quicker task completion and higher output.


Lowering Total Cost of Ownership (TCO) leads to significant cost savings, improving financial performance and enhancing overall cost-effectiveness.

Client Testimonials

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