A leading fresh and frozen seafood company based in UAE joined hands with Accely for implementing digital commerce solutions.
Established in 1999, the organization has aquaculture, hatchery, fishing, and processing operations in the UAE, Saudi Arabia, Bahrain, and Oman. In recent years, the company has expanded its portfolio of services to value-added food products, including breaded seafood products, and has established a world-class operation with global reach.
In its continuous efforts to upgrade and modernize its ways of working, the leading provider of fresh and frozen seafood plan to move towards digital transformation. The client decided to opt for digital commerce solutions considering the impact of the COVID-19 pandemic on businesses around the world. Additionally, the boom in e-commerce has propelled the client to set foot into the digital sphere to boost their revenue. They aim to provide food to those affected in the pandemic through different digital mediums. At the same time, they will improve their customer experience through professionally developed e-commerce services.