Discover SAP’s vision for the Autonomous Enterprise at SAP NOW AI Tour Riyadh 2026. Join SAP leaders, industry experts, and peers to explore how Joule, AI-powered capabilities, and connected business processes are shaping the future of enterprise operations.
Through keynote presentations, live demonstrations, and expert discussions, the event will highlight how organisations can move from business intent to intelligent execution while advancing AI-driven transformation in Saudi Arabia.
Event Overview
SAP NOW AI Tour Riyadh brings together business and technology leaders to explore the latest developments in enterprise AI and SAP’s vision for the Autonomous Enterprise. The event focuses on how applications, trusted data, and AI can work together to help organisations think, act, and adapt more effectively.
Attendees can discover Joule’s central workspace, explore live demonstrations, connect with SAP experts, and learn about initiatives advancing AI adoption and technology innovation in the Kingdom.
Please note that the event has been rescheduled from 20 October to 2 December 2026.
Why Attend?
- Explore SAP’s AI vision: Understand how the Autonomous Enterprise combines applications, trusted data, and AI to enable more intelligent business operations.
- Discover Joule in action: Learn how Joule helps teams move from intent to execution and improve operational effectiveness.
- Gain regional insights: Explore SAP’s AI initiatives and collaborations supporting innovation and technology development in Saudi Arabia.
- Experience practical solutions: Visit showcases, demonstrations, partner pods, and interactive experiences to discover enterprise applications in action.
- Connect with experts: Engage with SAP leaders, customers, partners, and peers to exchange perspectives on AI strategy and business transformation.
Key Takeaways
- Understand SAP’s vision for the Autonomous Enterprise and the role of AI in connected business processes.
- Discover how Joule helps bring together enterprise applications, trusted data, and AI to enable intelligent execution.
- Explore how AI can contribute to productivity, resilience, and more effective business decisions.
- Learn about developments supporting Saudi Arabia’s AI ambitions and technology ecosystem.
- Identify opportunities to apply SAP technologies across finance, customer experience, human resources, supply chain, and other business functions.
Agenda at a Glance
All times are in Saudi Arabia Standard Time (KSA).
- 10:00 AM – 10:12 AM: Opening: It’s the Beginning of Better
- 10:12 AM – 10:42 AM: The Autonomous Enterprise: Bringing Business AI to Life
- 10:42 AM – 11:10 AM: From Vision to Execution: Advancing Saudi Arabia’s AI Ambitions
- 11:10 AM – 11:20 AM: Google Cloud: Diamond Sponsor Keynote
- 11:20 AM – 11:25 AM: Keynote Closing: Explore What’s Next
- 12:00 PM – 3:00 PM: Explore SAP NOW: Theaters, Showcases, Partners and Experiences
- 3:00 PM – 4:00 PM: Awards and Closing: Celebrating Milestones and Achievements
The event also features SAP showcases, live demonstrations, theater sessions, interactive experiences, and opportunities to connect with SAP experts and industry peers.
Explore the Key Content Tracks
- AI Services & Models: Explore SAP’s unified AI infrastructure and its role in enabling AI agents and intelligent automation.
- Autonomous CX: Discover how customer experience applications connected to SAP ERP work with Joule and AI agents to coordinate insights and actions.
- Autonomous Finance and Spend: Learn how SAP solutions help organisations optimise direct and indirect spending and improve procurement, workforce, and travel-related processes.
- Autonomous Human Capital Management: Explore how SAP SuccessFactors HCM combines global HR capabilities with AI and agents to improve employee and business performance.
- Autonomous Supply Chain Management: Discover how AI and connected data help organisations sense, analyse, and respond to supply chain changes in real time.
- Build & Integrate: Learn how SAP’s platform enables integration, automation, and the development of AI-supported business applications and processes.
- Business Transformation: Explore how organisations can rethink operations and adapt to changing business requirements.
- Cloud ERP: Discover how SAP Cloud ERP combines real-time insights, embedded AI, and scalable capabilities across finance, supply chain, procurement, and more.
- Data & Analytics: Learn how SAP Business Data Cloud helps organisations maximise the value of business-critical data across analytics and AI initiatives.
- Industries: Explore how SAP industry solutions combine cloud ERP applications, AI, and data to address complex business challenges.
- Services and Support: Discover approaches to improving productivity, operational effectiveness, and innovation while maximising the value of SAP solutions.
Featured Speakers
- Augusta Spinelli: President, Europe, Middle East and Africa (EMEA).
- Ahmed Jaber Al-Faifi: Senior Vice President, SAP Middle East Africa, North.
- Fahd Nawwab: Vice President, SAP Kingdom of Saudi Arabia.
- Mohammed Alromaizan: Vice President, SAP Kingdom of Saudi Arabia.
Accely’s Perspective
As organisations in Saudi Arabia advance their digital transformation strategies, connecting enterprise applications, trusted data, and AI is becoming increasingly important. SAP’s vision for the Autonomous Enterprise highlights how intelligent workflows can help businesses improve operational effectiveness and move towards more connected execution.
Accely helps organisations advance SAP-led enterprise transformation, explore AI-driven opportunities, and modernise business operations to meet evolving enterprise needs.
Event Details
Date: 2 December 2026
Time: 10:00 AM to 4:00 PM
Venue: Saraj Venue, Hittin District, Riyadh, Saudi Arabia